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The Greatest Show in Gaming
29 September – 1 October 2026
Feira Internacional de Lisboa & MEO ARENA
29 September – 1 October 2026
Feira Internacional de Lisboa
Welcome to SBC Summit
SBC Summit is known as the Greatest Show in Gaming for good reason. Several, in fact. And they all come down to one simple truth. SBC’s flagship global event delivers the scale the industry expects while staying focused on what matters most. Clarity and value.
At its core, SBC Summit is an ecosystem that connects the many facets of the industry. Markets. Voices. Innovation. And most importantly, the senior decision-makers shaping its future.

It delivers on every front. The right people, from C-levels and founders to heads of product, payments and marketing. The insights you are looking for to understand where the industry is heading. The tech shaping the market. All brought together in an environment designed with the attendee at its centre.

Every detail serves one purpose: helping you make the right connections. The tools to learn, meet, live and experience are all in place. We take care of the rest by delivering an event that makes it all feel effortless.

You arrive with questions about markets, strategy, and partnerships.

You leave with clarity on what comes next.

SBC SUMMIT BY THE NUMBERS

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Delegates

Global audience across 150+ countries

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Operators

Every tier, every key role

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Affiliates

From giants to rising creators

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Exhibitors & Sponsors

Showcasing latest tech and solutions

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World-class Speakers

Voices from industry and beyond

2026 Floor Plan
Strategic Partners
Headline Speakers
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Previous Keynote Speaker Keynote
Michael
Jordan
Basketball Icon, Investor & Philanthropist
Tue 29 September
12:00 - 13:00 BST
Super Stage - MEO Arena
Agenda
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Keynote
Carsten
Koerl
CEO & Founder
Sportrader
Carsten Koerl is the Founder and Chief Executive Officer of Sportradar AG, a company which occupies a unique position at the intersection of the sports, media and betting industries. Since 2001, Koerl has driven the company’s growth from a tech-focused start-up to a global leader in delivering sports data. Prior to founding Sportradar, he was the founder of bwin and led the company through one of the most successful public listings ever undertaken on the Vienna stock market.
Tue 29 September
12:00 - 13:00 BST
Super Stage - MEO Arena
keynote speaker photo
Previous Keynote Speaker Keynote
Jason
Robins
CEO & Co-Founder
DraftKings
Jason Robins is Chief Executive Officer of DraftKings. Robins co-founded DraftKings in 2012 and oversees the company’s strategy and operations, while also driving funding and partnerships.Robins has built a reputation for expanding DraftKings’ reach across numerous platforms through wide- ranging, forward-thinking partnerships. Under his leadership, DraftKings became the first DFS company to sign a league partnership, with Major League Baseball in 2013. Jason has lead efforts at DraftKings to work with policy makers and regulators to pass smart legislation. As of 2018, DraftKings has passed 19 bills.Robins’ work has been recognized by the media and his peers, both nationally and in Boston. Recognition includes: Fortune’s 2015 “40 Under 40” list of the most influential people in business, appearing on that issue’s cover, Sports Business Journal’s “40 Under 40,” Boston Business Journal’s “Power 50: Game Changers,” and “40 Under 40,” among others.Robins attended Duke University, where he received his degree in Economics and Computer Science. He resides with his wife and sons in the Boston area.
Tue 29 September
12:00 - 13:00 BST
Super Stage - MEO Arena
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Previous Keynote Speaker Keynote
Charles
Oliveira
UFC lightweight fighter and Aviator brand ambassador
Wed 30 September
12:00 - 13:00 BST
Super Stage - MEO Arena
Speaker Preview
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Kresimir Spajic
CEO
Allwyn Digital
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Jason Robins
CEO & Co-Founder
DraftKings
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Jesper Svensson
CEO
Betsson Group
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Aris Dimarakis
Deputy CEO
Kaizen Gaming
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Per Widerström
CEO
Evoke plc
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Ronnie Whelan
CEO
Kingmakers
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Albert Simsensohn
Deputy CEO
Super Technologies
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Tatiana Vivienne Jouanneau
Group Chief Brand Officer
Allwyn
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Dieter John
Group CEO
FEG
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Bojan Scekic
CEO
Balkan Bet
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David Natroshvili
Founder & CEO
Spribe
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Vlad Kaltenieks
CEO
Boylesports
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Iliana Pineda
Chief Legal & Compliance Officer
Wplay
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Gonzalo Pérez
CEO
Apuesta Total
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Tom Bowry
Chief Strategy Officer
Flutter International
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Alex Paque
CEO
Elephant Bet
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Irakli Asanishvili
CEO
Flutter CEE
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Ionut-Valeriu Andrei
CEO
Loteria Română
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Karsten Fogh Holanng
CEO
Danske Licens Spil
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Trond Bentestuen
CEO
Norsk Tipping
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Gonzalo Rosell
CEO
La Tinka
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George Athanasopouolos
CEO
Novibet
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Vigen Badalyan
Co-founder
Softconstruct
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Ohad Narkis
CEO
PlayOJO
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Chris Grove
Director of Growth
Momentum
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Alberto Eljarrat
CEO
Sportium
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Simon Gregory
CEO
SunBet
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Karen Marcela Sierra-Hughes
VP of LatAm, Caribbean & Spain
GLI
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Kevin Mullally
CEO
IAGR
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Teresa Monteiro
Vice Presidente & Chair of Gaming Commission
Instituto do Turismo de Portugal
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Ben Haden
Director Research & Statistics
UK Gambling Commission
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Peter Maina Karimi
Director General
Kenya's Gaming Regulatory Authority
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Lungile Dukwana
CEO
National Gambling Board, South Africa
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Bashir Are
CEO
Lagos State Lotteries and Gaming Authority
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Moruntshi Kemorwale
Chief Executive Officer
Gambling Authority Botswana
View All Speakers
Real Value, Every Step of the Way
Top Tier Content
Top Tier Content
SBC Summit delivers insights that drive real business growth. With six themed conference stages, it covers every market and vertical, supported by expert-led academies, hands-on masterclasses, and innovation showcases. Built for every profile, every need, and every way of learning.
Superb Networking
Superb Networking
Networking should not be left to chance. Our networking programme is designed to help you make the right connections through a range of structured and informal opportunities tailored to different goals and attendee types. Beyond the expo floor, networking continues across multiple evening events, giving you even more ways to build valuable relationships throughout the week.
Latest Industry Innovations
Latest Industry Innovations
All your tech needs, covered. With 800+ exhibitors and sponsors, the expo floor is a marketplace of products, services, and hands-on demos designed to help you find the right solutions. At this scale, you have the choice to find what truly gives you a competitive advantage.
Quality Attendees
Quality Attendees
While the scale of 40,000 is impressive, it is the quality of the audience that drives real value. Meet C-level decision-makers and budget holders actively shaping markets, and connect with professionals across every key function from a truly global audience ready to do business.
World-Class Speaker Lineup
World-Class Speaker Lineup
With 600+ speakers powering the agenda, you get a comprehensive view of the industry’s key topics, delivered by those who know it best. Expect a mix of outside perspectives through keynotes, expert-led academies and masterclasses, and a strong lineup of top industry voices alongside fresh new speakers.
Make Headlines
Make Headlines
The event enjoys coverage from leading industry media, who you can meet at the Media Hub or across the show floor, as well as traditional outlets across print, TV, and radio. With journalists on-site and strong local attention in Lisbon, it offers unmatched exposure and the chance to make headlines.
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Get Your Tickets!
Operators, affiliates, and regulators may qualify for complimentary passes by filling out a short form. Our relationship team reviews each submission and allocates tickets within 3–5 working days.

Everyone else can choose from five ticket options designed around how they want to experience the event, from a free Expo Only Pass to packages that include conference access, networking-focused experiences, combined access options, or the full VIP experience.

Register Now
Testimonials
SBC Summit is really good at creating a broad content programme and organised networking. It gives you a platform to jumpstart conversations in whatever way works for you.
Pierre Cadena
COO, Catena Media
With so many people here, you can catch up with everyone you need to from all over the world.
Jesper Svensson
CEO, Betsson Group
When you combine the positive atmosphere with the insights you can gain, it’s truly top-notch.
Ivan Gojic
Chief Sportsbook Officer, Entain CEE
It was probably the most fruitful show for us in terms of business throughout the year – a definite must-attend.
Elaine Gardiner
Managing Director, TAG Media
In B2B, tight relationships are everything. Here, we can connect with all key market players in one place.
Yaroslava Romaniv
Head of Marketing and PR, GR8 Tech
Our booth was buzzing; packed with meetings, existing clients, and new leads.
Ramon Glieneke
COO, Alea
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